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Patagonia
We’re in business to save our home planet.
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Sean Villanueva O’Driscoll’s solo traverse of the Fitz Roy massif is being called one of the most impressive climbs ever done in Patagonia. Sat Apr-2021-17 8:43 AM
Sean Villanueva O’Driscoll’s solo traverse of the Fitz Roy massif is being called one of the most impressive climbs ever done in Patagonia.
Follow the link in bio and @patagonia_climb to see Sean’s footage of his "nice little alpine hike." Sat Apr-2021-17 8:43 AM
The future is bright when we make our own light. But to build a resilient energy future that’s local, participative and democratic, we need more people who believe that generating our own clean electricity is as natural as growing our own food.
Tune in today, April 15, at 11 PST for our new film, We the Power, about the citizen-led community-energy movement in Europe and the visionaries lighting the way. And together, let’s bring the benefits of renewable power production home. Director David Byars (byars_remorse) will be joining us live in the chat.
Film by David Garrett Byars (@byars_remorse), and produced by Nicholas Weissman (@nicholas_weissman) and Carlos Carneiro (@iam.carlosfilipe) from Vacationland (@vacationland). Sat Apr-2021-17 8:43 AM
Early last year, our editors began work on the Patagonia Spring 2021 Journal—“The Future Issue”. Then the pandemic hit, and we had trouble imagining beyond job security, lockdown orders and the upcoming elections. But imagination is a powerful tool, especially in times of crisis; if we don't know what future we're fighting for, how can we stay motivated? So, we asked environmental justice reporter Yessenia Funes @yessfun to write a letter from 2030. Her letter, written in the early days of the pandemic and addressed to a friend who had just had a baby, became the opening story of the Journal. This vision of the future is an exercise in collective imagination, built with insights from activists, scientists and policy experts who are working to end the age of Big Oil and to ensure a livable planet for all.
Artist Alexandra Bowman @alexbowman helped illustrate what this decade might hold for us. You can find printed copies of our Journal in Patagonia stores. And you can read this letter through the link in bio. Sat Apr-2021-17 8:43 AM
After a failed first attempt, three friends return to India’s Mount Nilkantha to confront—and embrace—the terrible, beautiful duality of a life in the mountains.
Read “Returning to India’s Mount Nilkantha After a Past Retreat” by Anne Gilbert Chase @annegilbertchase through the link in bio.
Photo: Jason Thompson Sat Apr-2021-17 8:43 AM
Tune in on April 15 for the premiere of We the Power, our film about the citizen-led community-energy movement in Europe and the visionaries lighting the way. Director, David Byars (@byars_remorse), will be live in the chat.
Film by David Garrett Byars (@byars_remorse), and produced by Nicholas Weissman (@nicholas_weissman) and Carlos Carneiro from Vacationland (@vacationland). Sat Apr-2021-17 8:43 AM
Our Workwear is built tough with industrial hemp to help you stay protected, comfortable and focused on the job at hand. Follow along @patagonia_workwear for stories about folks working with purpose to leave it better than they found it.
Photos: Garrett Grove / @grove_garrett, Drew Smith / @_drew_smith_ Sat Apr-2021-17 8:43 AM
In 2020, only 15 percent of the world’s lands and 8 percent of its waters were protected under some type of designation, such as national parks or ocean sanctuaries. Scientists say that is not enough—extinction looms for more than one million species of plants and animals, and that is bad news for humans, too. We all play a part in curbing the mass extinction crisis and addressing climate change.
Take action to protect 30% of the world’s lands and waters by 2030 by texting THIRTY to 71333.
Illustration: Alexandra Bowman / @alexbowman Sat Apr-2021-17 8:43 AM
Ten years after the Great East Japan Earthquake and Fukushima Daiichi nuclear disaster, Japanese communities are turning toward citizen-led renewable energy. These new sources of power could be potential solutions to the country’s dependence on fossil fuels and lack of agricultural land—all while allowing Japan’s citizens to create their own future.
Read “Green Reconstruction” by Tetsunari Iida through the link in bio.
Photo: Takeshi Magami / @takeshimagami Sat Apr-2021-17 8:43 AM
"The idea was to create a line that never ended up in a landfill. Return, recycle and reuse every single polyester fiber. This was 2005, long before ‘zero waste’ became a buzzword. It would be a rebuttal to the preindustrial hunger for scale and speed that was inundating landfills with clothes most didn't need in the first place ... Except things didn’t quite pan out."
Archana Ram @archanapram writes about our journey toward zero waste through the link in bio.
Photo: Donnie Hedden / @donnielloyd_ Sat Apr-2021-17 8:43 AM
Finding an opening in the Mediterranean island of Tinetto, Kim McCoy descends with fins and mask. Dive after dive, Kim discovers that there’s light coming from the other side. “Below, each wave’s outward rush of water sucked me toward the doorway. I swam further and then paused at the threshold. Tranquil, yet focused, I passed the point where I was too far into the cave to make it back the way I had come. The surge of the next deep-water wave’s energy was even stronger; this was the wave of no return, and forward was the only way out.”
Read an excerpt from the updated 1964 classic, "Waves and Beaches", through the link in bio from @patagoniabooks. Link in bio.
Photo: Brian Bielmann / @brianbielmann Sat Apr-2021-17 8:43 AM
Gambling it all—on industrial hemp.
In Colorado’s San Luis Valley, farmers Shanan Wright and his son-in-law Dion Oakes share a common dream: to pass their generational farm down to their kids and grandkids. But rising equipment and land expenses—combined with drought—are turning this dream to dust, one harvest at a time.
Watch “Bring Hemp Home: Colorado” from @patagonia_workwear through the link in bio. Sat Apr-2021-17 8:43 AM
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